Job Information

University of Utah Marketing and Communications Specialist in Salt Lake City, Utah

Open Date 08/31/2021

Requisition Number PRN27525B

Job Title Development Specialist

Working Title Marketing and Communications Specialist

Job Grade D

FLSA Code Administrative

Patient Sensitive Job Code? No

Standard Hours per Week 40

Full Time or Part Time? Full Time

Shift Day

Work Schedule Summary

8a – 5p, M – F with some evening and weekend hours as needed

VP Area President

Department 00326 - Alumni Association

Location Campus

City Salt Lake City, UT

Type of Recruitment External Posting

Pay Rate Range $40,000 - $50,000

Close Date

Open Until Filled Yes

Job Summary

As part of this effort the University’s central Annual Giving team, within Alumni Relations Office under the University Advancement division, is hiring a Marketing and Communications Specialist. Reporting to the Associate Director of Annual Giving, the Marketing and Communications Specialist position will be an integral member of the Annual Giving team. Annual Giving dual reports and works directly with the Alumni Relations and central University Advancement team to serve and collaborate with the various university partners and stakeholders.

The Specialist will help increase the number of donors and philanthropic dollars raised through online engagement and solicitation efforts. This person will be charged with improving current and developing new digital engagement and solicitation strategies through a variety of communication channels and tools.

Responsibilities

• Working with the Assistant Director of Annual Giving develop and enhance a robust online social media engagement plan.

• Responsible for creating and maintaining digital communications, Thankview platform, social media content, and digital ads..

• Responsible for planning and implementing social media engagement efforts.

• Responsible for managing the Student Digital Content Team – which consists of 3 – 5 student employees and interns who work to provide content for annual giving and maintain the social media channels.

• Work with the Student Giving Day Committee and with the Student Philanthropy and Engagement Center Manager to promote Giving Day.

• Helps to manage and create a digital marketing strategy for Giving Day, Micro-campaigns, annual fundraising campaigns, Thankview campaigns, and stewardship projects.

• Promote crowdfunding platform to campus partners and student groups.

• Participate in creative meetings and planning sessions.

• Work closely with University Marketing and Communications and U Alumni to ensure fundraising impact stories are being shared across the university’s social media platforms.

• Willingly share and accept feedback from the Annual Giving team and other campus partners.

• Stay up to date with current industry trends and learn from our peer institutions in higher education.

• Maintain a digital communication/engagement calendar that Annual Giving can leverage and share with our campus partners.

• Prepare and distribute regular reports on online engagement and solicitation results.

Minimum Qualifications

Bachelor’s degree in English, Journalism, Communications, Graphic Design, or a related field, or equivalency; and demonstrated human relations and effective communication skills required.

Experience which includes fundraising, including raising donations through online engagement and solicitation preferred.

Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description.

Preferences

• Experience with an email platform, specifically email creation, list management, and campaign plans (Such as Salesforce Marketing Cloud, MyEmma, MailChimp, Constant Contact, etc…)

• Highly skilled in Adobe Suite including Illustrator, Photoshop, InDesign, and Lightroom

• Proficient in videography and video editing using Adobe Premiere or similar

• Expert in social media platforms, specifically Instagram, Facebook, and Twitter, and schedulers

• Familiarity with designing and purchasing digital ads

• Experience working within higher education annual giving or development

• Experience with or an understanding of the organizational structure of a large public university

• Strong organizational, communication, and analytical skills

• Superb editing and proof-reading skills

Type Benefited Staff

Special Instructions Summary

As a part of the University of Utah, the University Advancement division is deeply committed to fostering, cultivating, and preserving a culture of equity, diversity, and inclusion ( EDI ). We embrace this commitment to grow and maintain a diverse, safe, and inclusive workplace culture for all employees in University Advancement. With an increasingly diverse population of alumni and donors, we recognize that nationally the most successful advancement offices employ individuals who can connect with these diverse communities and understand approaches that mirror a broad perspective of cultures, values, and experiences. The long-term strength and viability of the University of Utah stem from the ongoing EDI practices, and we work intentionally to ensure these efforts are reflected in all aspects of our fundraising and advancement work. We highly encourage applications from historically underrepresented minority groups, persons with disabilities, persons who have served in the military, and others who would bring additional dimensions of education and experience to our team.

Additional Information

The University of Utah values candidates who have experience working in settings with students from diverse backgrounds and possess a strong commitment to improving access to higher education for historically underrepresented students.

Individuals from historically underrepresented groups, such as minorities, women, qualified persons with disabilities and protected veterans are encouraged to apply. Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.

The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.

To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action:

Director/ Title IX Coordinator

Office of Equal Opportunity and Affirmative Action ( OEO /AA)

135 Park Building

Salt Lake City, UT 84112

801-581-8365

oeo@utah.edu

Online reports may be submitted at oeo.utah.edu

For more information: https://www.utah.edu/nondiscrimination/

To inquire about this posting, email: employment@utah.edu (%20employment@utah.edu) or call 801-581-2300.

The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.

This position may require the successful completion of a criminal background check and/or drug screen.